14 Aug Price, product, promotion, and place are known as the four Ps of marketing. Th

Price, product, promotion, and place are known as the four
Ps of marketing.

The combination of the four Ps used for the purpose of
marketing product is known as the marketing mix. For this paper, you will be
creating your own marketing mix. Specifically, you will complete the following:
Choose a tangible product with which you are familiar, and
describe why this product is of interest to you.
Describe, in your own words, the characteristics of each
element of the marketing mix (price, product, place, and promotion) as they
apply to your selected product.
Discuss why each of the 4 P decisions would be important
when marketing your selected product.

Please submit your assignment of 12 pages in APA format.

Submitting your assignment in APA format means that, at a
minimum, you will need the following:
Title page: Remember the running head, your title should be
IN ALL CAPITALS.
Abstract: This is a summary of your paper, not an
introduction. Begin writing in third-person voice.
Body: The body of your paper begins on the page following
the title page and abstract page and must be double-spaced (be careful not to
triple- or quadruple-space between paragraphs). The type face should be 12-pt.
Times New Roman or 12-pt. Courier in regular black type. Do not use color, bold
type, or italics except as required for APA level headings and references. The
deliverable length of the body of your paper for this assignment is 12 pages.
In-body academic citations to support your decisions and analysis are required.
A variety of academic sources is encouraged.
Reference page: References that align with your in-body
academic sources are listed on the final page of your paper. The references
must be in APA format using appropriate spacing, hang indention, italics, and
upper- and lowercase usage as appropriate for the type of resource used.
Remember, the Reference page is not a bibliography but a further listing of the
abbreviated in-body citations used in the paper. Every referenced item must
have a corresponding in-body citation.Price, product, promotion, and place are known as the four
Ps of marketing. The combination of the four Ps used for the purpose of
marketing product is known as the marketing mix. For this paper, you will be
creating your own marketing mix. Specifically, you will complete the following:Choose a tangible product with which you are familiar, and
describe why this product is of interest to you.Describe, in your own words, the characteristics of each
element of the marketing mix (price, product, place, and promotion) as they
apply to your selected product.Discuss why each of the 4 P decisions would be important
when marketing your selected product.Please submit your assignment of 12 pages in APA format. Submitting your assignment in APA format means that, at a
minimum, you will need the following: Title page: Remember the running head, your title should be
IN ALL CAPITALS.Abstract: This is a summary of your paper, not an
introduction. Begin writing in third-person voice.Body: The body of your paper begins on the page following
the title page and abstract page and must be double-spaced (be careful not to
triple- or quadruple-space between paragraphs). The type face should be 12-pt.
Times New Roman or 12-pt. Courier in regular black type. Do not use color, bold
type, or italics except as required for APA level headings and references. The
deliverable length of the body of your paper for this assignment is 12 pages.
In-body academic citations to support your decisions and analysis are required.
A variety of academic sources is encouraged.Reference page: References that align with your in-body
academic sources are listed on the final page of your paper. The references
must be in APA format using appropriate spacing, hang indention, italics, and
upper- and lowercase usage as appropriate for the type of resource used.
Remember, the Reference page is not a bibliography but a further listing of the
abbreviated in-body citations used in the paper. Every referenced item must
have a corresponding in-body citation.

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