20 Apr Every business that operates today falls into one of four market structures: Monopoly Oligopoly Monopolistic competition Perfect competition To be
Every business that operates today falls into one of four market structures:
- Monopoly
- Oligopoly
- Monopolistic competition
- Perfect competition
To be successful in their respective industry, business owners and managers should understand the strengths and weaknesses of the market structure in which they operate and ways of maximizing their profitability. This assignment allows you to apply the impact of market structures professionally.
For this Individual Project, compare and contrast 2 of the following market structures:
- Monopoly
- Oligopoly
- Monopolistic competition
- Perfect competition
Once you have identified the market structures you would like to compare, please complete the following
- Identify a company that operates in each of your chosen market structures. Think about the products or services offered by each of the companies. Then, answer the following questions:
- Who are the customers of each company?
- Who are the competitors of each company?
- Who are the suppliers for each company?
- Create 10-12 slides for a PowerPoint presentation (excluding the title, conclusion, and reference slides) with a minimum of 200-250 words on each slide in the notes section.
When completing this PowerPoint presentation, consider the following:
- Identify 2 market structures and 2 companies.
- Compare and contrast the characteristics of each market structure.
- Discuss each company in terms of the following:
- Products and services
- Competitors o Suppliers
- Identify and discuss barriers to entry and exit for each of the industries your chosen companies operate in and the role that market structure plays.
- Identify suggestions for improved competitiveness.
How could your companies better compete in their given industries? Consider the following and provide relevant examples: - Pricing
- Branding
- Customer loyalty o Ingenuity
- What role does the market environment play in the development of competitive strategies?
- Provide a conclusion that highlights the key points of your presentation
PRESENTATION TITLE
Your Name
Colorado Technical University
ECON616 – Applied Managerial Economics
Professor’s Name
Date
This is an optional template for the assignment. You will need to add slides to some topics. The total presentation should be 10–12 slides, not including the cover or references. You may change headings and backgrounds. You may start without a template if you prefer.
Remove this textbox before you turn in your presentation.
1
Title 1
Address the first assignment requirement on this slide.
You can add bullet points by clicking “Enter” after each sentence.
This Notes Section should have 200–250 words with more information regarding this slide.
2
Title 1 (Continued)
Use this slide to provide additional information if you have content that exceeds the previous slide. If you need another slide for more information, copy this slide and paste it below.
You can add bullet points by clicking “Enter” after each sentence.
If you do not need this extra slide, you may delete it.
This Notes Section should have 200–250 words with more information regarding this slide.
3
Title 2
Address the second assignment requirement on this slide.
You can add bullet points by clicking “Enter” after each sentence.
This Notes Section should have 200–250 words with more information regarding this slide.
4
Title 2 (Continued)
Use this slide to provide additional information if you have content that exceeds the previous slide. If you need another slide for more information, copy this slide and paste it below.
You can add bullet points by clicking “Enter” after each sentence.
If you do not need this extra slide, you can delete it.
This Notes Section should have 200–250 words with more information regarding this slide.
5
Title 3
Address the third assignment requirement on this slide.
You can add bullet points by clicking “Enter” after each sentence.
This Notes Section should have 200–250 words with more information regarding this slide.
6
Title 3 (Continued)
Use this slide to provide additional information if you have content that exceeds the previous slide. If you need another slide for more information, copy this slide and paste it below.
You can add bullet points by clicking “Enter” after each sentence.
If you do not need this extra slide, you can delete it.
This Notes Section should have 200–250 words with more information regarding this slide.
7
Title 4
Address the fourth assignment requirement on this slide.
You can add bullet points by clicking “Enter” after each sentence.
This Notes Section should have 200-250 words with more information regarding this slide.
8
Title 4 (Continued)
Use this slide to provide additional information if you have content that exceeds the previous slide. If you need another slide for more information, copy this slide and paste it below.
You can add bullet points by clicking “Enter” after each sentence.
If you do not need this extra slide, you can delete it.
This Notes Section should have 200–250 words with more information regarding this slide.
9
Title 5
If you need additional slides to complete this assignment, you can copy and paste a previous template slide here to continue.
This Notes Section should have 200–250 words with more information regarding this slide.
10
Title 6
Summarize your assignment on this slide.
You can add bullet points by clicking “Enter” after each sentence.
This Notes Section should have 200–250 words with more information regarding this slide.
11
References
Blair, R., & Rush, M. (2018). The economics of managerial decisions. Pearson. https://bookshelf.vitalsource.com/books/9780134140773
Add additional citations in alphabetical order on this slide. You can use APA 7 citation tools like citefast.com or mybib.com to quickly and easily cite your sources.
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