14 Aug This paper should be double-spaced, with 1-inch margins and 11-point font; and s
This paper should be double-spaced, with 1-inch margins and 11-point font; and shouldbe free of any and all grammatical and spelling errors.In the paper, you are to assume that the instructor has read the case; therefore,there is little value in simply restating background information. Instead, your goal is to use this information to uncover and explain implications, to offer meaningful insights, and to offer recommendations that are supported by logic and rationale. attached is the Zappos case (read then answer questions below)Questions1.How would you define Zapposâ target market? Briefly describe its approach to serving this market.2.Has Zapposâ emphasis on customer satisfaction contributed to its profitability? Explain.3.Perform a SWOT analysis, describing internal strengths and weaknesses, and external threats andopportunities.Discuss.4.Based on your SWOT analysis, offer strategic recommendations. Explain in a logical and compelling manner.
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