In this assignment, you will explore ways to combine aesthetics and content to create powerful social media stories. We will analyze examples of effective social media storytelling and you will craft your very own social media storyboard.

By the end of this assignment, you should be able to:

• Define social media storytelling fundamentals and techniques.

Instructions

1. Review this content on creating Instagram stories before you begin your assignment:

• How to Make Instagram Stories in 2021
• 15 Instagram Story Design Tips That Will Blow Your Mind
• How to Storyboard Your Instagram Stories in 5 Easy Steps

Storyboard Tips:

• Instagram storyboards convey a clear, consistent, 3-panel story that is on-brand.
• Brand colors and typefaces should be repeated throughout each panel.
• The typefaces used should reflect the mood of the brand and story.
• Professionals begin by sketching storyboard concepts out with a pencil and paper before beginning to work digitally. This process will help you refine your story ideas and save production time.

2. Sign up for Canva here. The basic plan is free.

Watch this tutorial on creating aesthetically pleasing Instagram stories using Canva:

• Your Guide to Creating a Beautiful Instagram Story

5. Referencing the instructional video in step 3, create a simple Canva storyboard. This will help you address the prompts in step 4.

6. Respond to the following prompts with 3-5 sentences each:

• After reviewing the provided content on Instagram stories and storyboarding, define the fundamentals and techniques of social media storytelling. Explain how effective storytelling can enhance engagement and communication on platforms like Instagram.
• Explore the importance of incorporating brand colors and typefaces consistently in each panel of your Instagram storyboard. How do these elements contribute to brand identity and storytelling effectiveness? 
• Share your experience with using Canva to create your Instagram storyboard. How did the platform contribute to the efficiency of your design process? Highlight any features or tools in Canva that you found particularly helpful for social media storytelling.