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   Based on the current position of your new division in the simulation and your goals for coming quarters, analyze market consumer data, competitive data, and real-world digital marketing options to develop a summarized digital marketing plan for your division that benefits growth and considers...

Competency Assess corporate responsibility for organizational success. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario You have been hired as...

 The SWOT analysis is a simple but powerful tool for sizing up a company's internal strengths and competitive deficiencies, its market opportunities, and the external threats to its future well-being. When identifying a company's strengths, weaknesses, opportunities, and threats are potential internal strengths and competitive...

Competency Analyze an organization’s value proposition. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane. Scenario The marketing team at I Got Ya Apparel has been...

  A) Tangible resources include physical, financial, technological, and organizational resources, while intangible resources include human assets, intellectual capital, brand, image, reputational assets, relationships, and company culture. B) The acronym VRIN test for determining if resources and capabilities create core competencies and sustainable competitive advantage...